How I went from living in a suburb of Philly with zero connections in Hollywood to booking 39 TV shows, getting into the Television Academy, and helping dozens of other Hollywood creatives achieve their dreams.
Before the decade of TV shows, before the work on every major network, before the clients working on every major network…there was a girl with a dream in her heart to design graphics for television and absolutely no connections.
In an industry based on who-you-know,
this was a major problem.
But I was determined. And through excessively reaching out, I booked my first TV show 2 weeks after moving to LA.
I’ll never forget that first day on set, at The Lot in West Hollywood. Eric McCormack (the star of the show) said, “Are you excited that your first graphic is getting an insert shot?!”
My dreams were finally here. I was doing it!
After 12 episodes, the show was cancelled, And I experienced my
first Hollywood drought. (I did not take it well.)
It was 9 months.
The longest 9 months of my life.
And so I had my first real experience with situational depression.
I questioned everything: my worth, my potential to succeed, my talent.
I cried (a lot).
And almost every day, I was asking the universe, “Why am I being punished? When is it my turn?”
The TV show “Friends” practically saved me. I would lock myself in my bedroom and watch episode after episode, season after season. It made me laugh. It comforted me. And it was something I could do that didn’t cost money.
Then, one day, my cousin told me a story that changed my life — a lesson I needed to learn, that it’s OK to ask for help.
So I did. I reached out to friends, and asked for help from whomever I could. Finally, a door opened.
That door was “Glee,” Season 1.
And from that day, everything changed.
Don’t get me wrong — it wasn’t a perfect, magical ride with no obstacles.
But it was a path I forged.
Season, after season.
Year, after year.
Before I knew it, I had a pretty kickass career: shows on every major network; working on almost every major lot.
My graphics were on TV, and I was telling friends back home to watch. I was paying my bills from my dream, working with
legendary creatives, and feeling on top of the world.
While this was happening, I began to see friends and acquaintances struggling with their own Hollywood dreams.
And I realized I developed a super power — I could instantly see why they were struggling and what they should do differently.
I think it came from a combination of living through my own struggles and getting through to the other side,
and my obsession with coaching books and seminars.
It didn’t matter what craft someone was pursuing: if they were struggling, I knew how to help them.
And then, almost a decade into my Hollywood career,
I found myself crying at work one day.
In between graphic projects, I was watching a video on YouTube of Oprah interviewing Jack Canfield, and I suddenly heard this voice: Erica, what are you doing? You’re supposed to be helping people.
That was the moment I realized I was no longer interested in being a Graphic Designer, because I couldn’t help people by designing graphics all day.
That’s when Hollywood Success Coach was born. And I discovered that I had a special knack for helping people succeed in Hollywood.
I cried when a client booked their first co-star. I cried when
a client performed at the Oscars. I cried when a client got a new, fantastic agent. It was easy to see how deeply this work moved me.
Now, between myself and my clients, we have booked 61 TV shows and films. Holy crap, 61!
How did we do this?
Strategy + Energy.
Success in Hollywood comes down to two elements: the actions you take and the belief system you have behind those actions.
Our beliefs control the actions we take. Our vibration controls the manner
in which we take the actions. The strategic risks we take lead to opportunities.
(No, luck has nothing to do with it. Read why here.)
I’ve developed a reputation for helping clients transform from the inside out and strategically changing their approach to their careers.
And one of my favorite things about my job: I hold space for positivity and light in a sometimes dark, always scarcity-based industry.
Every level — whether you’re just starting out, have been working in the industry for 10 years, or are making $20 million a movie — every level has its challenges. People think, “Once I get ‘there’ my life will be set and I’ll never doubt myself again,” but that’s not true. Because we’re humans having a human experience.
And I feel honored to support people in those moments.
Are you ready to impact more lives, experience new fulfillment, increase your bank account,
all without burnout, overwhelm, or the need
for “lucky breaks”?
YOU ARE A VISIONARY.
Your dreams are always growing, as you grow.
Deep in your soul, you know where you want to go
and what you want to do.
You know the difference you want to make with your art.
You’re ready for more.
You’ve got this.
